There’s one group of people that typically outspend others when it comes to local businesses: people who have recently moved into a new home. If you can get to them before your competitors do, you will greatly increase your chance to sell them what you have to offer and win them over as a repeat customer.

What are they buying? Just about everything you can think of that someone moving into a new home would need: home furnishings, lawn and garden supplies, food, personal services and more. They also typically need to find a new doctor, dentist and other professionals as well.

New mover lists are a staple for savvy business owners. If you’re not at least mailing a postcard (with a great offer) to introduce your business to a new mover, you’re missing out on one of the best opportunities for increasing sales there is. So, for those of you not mailing to new movers, start today.

Click here to learn more about how you can increase your sales now with a New Movers list.